Eliminate the Guesswork
mScope and mGauge analytic solutions provide automotive and financial companies with scientifically perfect payments and competitive insights allowing OEMs and lenders to:
Accurately optimize competitive position and price for each model variant in every segment for any competitor.
Achieve market share targets without unnecessarily spending on
incentives.Make informed decisions about pricing and incentives programs.
mScope provides OEMs and lenders the data and analytics they need to make the comparisons for any vehicle payment against their competitors. Providing them with data to analyze the best and worst competitive position in the market.
Stop Comparing Apples to Oranges
Understand your competitive position in real-time through a customer’s lens and adjust pricing and incentives to drive sales, share and profit goals. mScope and mGauge deliver normalized payment comparisons that provide your team with competitive insights to address necessary adjustments to your pricing and incentive strategy.
Scientifically Perfect Payments
Adding Market Scan to your tech stack will give you access to the largest aggregator of payment and incentive data collecting all published OEM, Lender, and Municipality programs. Our powerful cloud-based calculation engine applies qualification criteria and program compatibility (what rebates can be combined) to yield the best payment down to the zip code level.
Do not rely solely on historical data to understand incentives. Our analytics solution helps narrow the gap in OEMs ability to understand in real-time where to compete and adjust accordingly. Our data provides competitive payments comparison based on current market incentives. Our data is not modeled, or transaction based – it is real-time and accurate.
“mGauge helps us find where we can gain a $10-$15 competitive advantage by tweaking money factors.”
– Bank Customer, Automotive Finance
– Bank Customer, Automotive Finance